A strategic engine for your coaching practice.
Grapevines analyzes your client's career, surfaces positioning insights you'd spend hours uncovering, and generates voice-calibrated content, so you can focus on the strategic conversations that actually transform careers.
See it work with a real client profile in 15 minutes · Or start free with 2 client profiles
Your clients need strategic depth. You need more hours in the day.
You became a career coach to help people see what they can't see about themselves. But here's what limits your impact:
The research bottleneck.
Before you can advise a client on a role, you need to understand the company, the team, what the JD actually signals. That takes hours per opportunity.
The insight gap.
Your best breakthroughs come from pattern recognition, connecting a client's past experience to their future positioning. But you can only hold so many career arcs in your head at once.
The scale ceiling.
With 10 active clients, each needing strategic guidance across multiple roles, you're maxed out. Not because you lack skill, but because the prep work doesn't scale.
Meanwhile, your clients are asking: "Why am I paying you $200 when ChatGPT can do this for free?"
The answer is your judgment, your methodology, your ability to surface insights they can't find alone. But that answer gets harder to deliver when you're drowning in research and prep.
Deeper insights. Sharper positioning. At the speed your clients need.
Positioning & Insights That Surface What Clients Can't See
Upload a client's career materials. Grapevines analyzes their background and surfaces:
- Transferable skills they're underselling
- The bridge story connecting their past to their target role
- Positioning patterns they can't see from inside their own career
- A positioning statement grounded in evidence, not guesswork
Think of it as a thought partner that does the deep analysis before your strategy session.
Research That Used to Take Hours
Before you can advise a client on a role, you need context. Grapevines provides:
- JD analysis: what the role actually requires vs. what the posting says
- Company research: culture signals, growth trajectory, team context
- People research: who's on the hiring team, their backgrounds, connection paths
Your client walks into interviews prepared. You look like a strategist, not just a resume editor.
Voice-Calibrated Content
Generic AI produces generic output. Your clients can get that for free.
Grapevines calibrates to each client's authentic voice, analyzing their writing samples, communication style, and professional tone. LinkedIn posts, outreach messages, and application materials that sound like them.
Coming soon: Resume and cover letter generation with the same voice calibration and positioning engine.
Every tool feeds the same positioning engine. Your clients get better over time, and so does your practice.
From intake to strategic clarity, faster than you thought possible.
Client Onboarding
Upload your client's resume, LinkedIn profile, and any intake notes. Grapevines extracts their career narrative, key achievements, transferable skills, and surfaces patterns they haven't articulated yet.
Time: 2 minutes to upload. Processing takes ~15 seconds.
→ An insight report you can use to lead a sharper first strategy session.
Positioning Conversation
Run your client through a guided positioning conversation (they can do this async or in session with you). Grapevines asks the strategic questions that surface their unique value, the kind of questions that take a great coach 3 sessions to get to.
Time: 15 minutes.
→ Positioning statement, bridge story, and talking points.
Research & Analysis
Your client finds a role they're interested in. Grapevines analyzes the JD, researches the company, identifies key people on the hiring team, and scores strategic fit against your client's positioning.
You walk into the next session with context, not cold. Your client walks into the interview prepared.
Time: Under 2 minutes per role vs. 1-2 hours of manual research.
Content & Materials
Generate LinkedIn posts, outreach messages, and application materials in your client's calibrated voice.
Coming soon: Resume and cover letter generation from the same positioning engine.
You review, refine, and deliver. The AI did the prep. You added the judgment.
Total: A complete client engagement cycle, from onboarding to interview prep, with a fraction of the manual work.
What would you do with 10 extra hours a week?
| Task | Without Grapevines | With Grapevines |
|---|---|---|
| Client positioning (uncovering narrative, bridge story) | 2-3 hours | 20 min |
| JD analysis per role | 30-45 min | 2 min |
| Company/team research per role | 1-2 hours | 2 min |
| LinkedIn content for client | 2-3 hours | 15 min |
| Total per client per month | 6-9 hours | ~45 min |
With 10 active clients, that's 60-90 hours/month → under 8 hours/month.
Those hours back mean:
- Take on 3-5 more clients without working more
- Spend more time on high-value strategic sessions
- Build group programs or courses
- Actually take weekends off
Revenue impact:
At $200/client, 5 additional clients = $1,000/month in new revenue for a tool that costs $49-$99/month.
Resume and cover letter generation coming soon. Time savings will grow further.
The difference between a tool and a thought partner.
"Results-driven marketing professional with 7 years of experience driving growth through data-driven strategies. Strong communicator with a track record of success in B2B SaaS."
Generic. No insight. Could describe anyone. The coach still has to do all the strategic thinking.
Positioning: "You're not a marketing generalist. You're a content-to-pipeline architect. Your pattern is building content operations that directly tie to revenue, which is rare at your level. Most content leaders optimize for vanity metrics. You optimize for pipeline."
Bridge story: "7 years of turning content from cost center to revenue engine. At [Company], built the operation that generated 40% of qualified pipeline from zero organic presence."
Insight the client didn't see: "Your real differentiator isn't 'content strategy.' It's that you think like a revenue leader who happens to use content as the vehicle. Position for Head of Growth or VP Marketing, not Head of Content."
Strategic insight. Pattern recognition. A starting point that elevates your coaching session.
Key differentiators from generic AI:
- Surfaces career patterns and positioning insights the client (and sometimes the coach) didn't see
- Analyzes JDs for what the role actually needs vs. what the posting says
- Researches companies and hiring teams so your client walks in prepared
- Calibrates to the individual client's voice and communication style
- Maintains narrative coherence across all outputs
Looking for a Practice.do alternative?
We're not a 1:1 replacement. We're what comes next.
Practice.do shut down November 2025. If you're one of the 14,000+ coaches looking for where to land:
What Grapevines doesn't do (and you'll need elsewhere):
- Scheduling and calendar management → use Calendly or Acuity
- Client billing and invoicing → use Stripe or QuickBooks
- CRM and client management → use HoneyBook or Dubsado
What Grapevines does that nothing else can:
- Positioning engine that surfaces career insights from client documents
- Voice calibration so content sounds like your client, not a template
- JD analysis and strategic fit scoring for role matching
- Company and people research for interview prep
- LinkedIn content generation in your client's voice
- Resume and cover letter generation (coming soon)
We're not trying to replace your whole tech stack. We're the piece that didn't exist before: an AI engine built specifically for career professionals.
Start free. Scale when you're ready.
Free
- 2 client profiles
- Positioning + voice calibration
- Limited JD analysis and research
See the output quality with real clients before you commit.
Start FreeGrowth
- 10 client profiles
- Full positioning, voice, and JD analysis
- 5 company/people research reports
- 1 content calendar/month
For solo coaches building their practice.
Start Growth PlanProfessional
- 25 client profiles
- Unlimited JD analysis
- 15 company/people research reports
- Unlimited content calendars
For established coaches and resume writing firms.
Start ProfessionalEnterprise
- Unlimited everything
- White-label option
- Priority support
- Custom voice templates
For outplacement firms and multi-coach practices.
At $49/month serving 10 clients, Grapevines costs less than $5 per client. One hour of your time is worth more than that.
No long-term contracts. Cancel anytime.
Built for career professionals. Not a generic AI wrapper.
Client Data Security
Your clients trust you with sensitive career information. We take that seriously.
- All client data is encrypted at rest and in transit
- Data is never used to train public AI models
- Each client profile is isolated with no cross-contamination
- You control what data is stored and when it's deleted
Not a Black Box
You can see exactly what the AI extracted, what it emphasized, and why. Every deliverable is editable. Nothing ships without your review.
AI handles the drafts. You make the decisions.
Purpose-Built
Grapevines isn't a generic AI tool with a "career" template bolted on. The positioning engine, voice calibration, and fit analysis were built specifically for career transitions and professional storytelling.
Best for coaches who already have clients and need to scale.
Ideal for:
Career coaches
Surface positioning insights faster. Research roles and companies in minutes. Serve more clients without sacrificing strategic depth.
Resume writers
Use positioning and voice calibration to ground your work in real career analysis. Resume generation coming soon, but the strategic foundation is available now.
Outplacement consultants
Scale personalized career support across cohorts. Increase engagement rates with materials that feel individual, not mass-produced.
Career services teams
Support more students and alumni with strategic career materials. Supplement human coaching with AI-generated first drafts.
Not designed for:
Coaches looking for scheduling, billing, or CRM. Use dedicated tools for those.
Coaches who don't already have clients. Start with the free tier when you do.
Life coaches, business coaches, or wellness coaches. Our AI is trained on career positioning specifically.
Frequently Asked Questions
That's up to you. Many coaches use Grapevines as a behind-the-scenes tool. They review and edit the output before delivering. Others are transparent about their AI-augmented process. Either way, the output is calibrated to your client's voice, not a template.
ChatGPT doesn't know your client's career context. It can't extract positioning patterns from their documents, analyze JDs for what the role actually needs, research the hiring team, or calibrate their voice. It's a blank page that requires your prompting skill every time. Grapevines is a strategic engine that builds on your client's full career context, giving you insights to work with, not just text to edit.
Start with the free tier (2 client profiles) and upgrade to $49/month when you need more. No commitment. Even with 3 clients, the research and positioning time you save pays for itself.
The positioning conversation and voice calibration adapt to your client's needs. You can customize the intake questions, edit every output, and apply your methodology during the review step. Grapevines generates the raw material. You shape it.
Client data is encrypted, isolated per profile, and never used to train public models. You control deletion. We're GDPR-aware. Your clients' career information stays between you and them.
Start with the free tier. Upload one real client's materials. See what comes out. If the first draft isn't better than what ChatGPT produces, you'll know in 5 minutes. No commitment needed.
See it work with a real client profile.
Book a 15-minute demo. Bring a client's resume. We'll show you what Grapevines generates and how much time it saves.
What happens in the demo:
1. Upload a client resume (or use our sample profile)
2. Watch the positioning engine extract career insights you didn't expect
3. See JD analysis, company research, and voice-calibrated content in action
4. Ask anything about pricing, workflow, or the product roadmap